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Embold

Embold — Influencer Marketplace & Social Analytics

Nov 2020 – Jun 2023

Marketplace connecting brands with influencers, powered by social analytics and campaign data.

Full-StackAI / MLDevOps / Cloud

Overview

Senior engineer owning API and data-platform architecture, delivery leadership, and production reliability — with measurable gains in latency and pipeline throughput.

What I did

  • Architected and optimized marketplace/analytics APIs; cut response times ~50% via a response-caching strategy(~50% faster API responses)
  • Designed data-pipeline architecture with Apache Airflow — ~20% efficiency gain across scheduled workflows(~20% pipeline efficiency)
  • Built reliable data-ingestion scrapers (Selenium, Beautiful Soup) for influencer filtering and audience insights
  • Owned full-stack backend architecture: Django/Flask REST services on PostgreSQL
  • Led engineering delivery: code reviews, performance tuning, test strategy, release quality

Stack

PythonDjangoFlaskPostgreSQLApache AirflowSeleniumBeautiful Soup

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